Touching, savoring, eating with your eyes. Food, as we know, nourishes not only the body but also the imagination; it connects us to basic needs, to places of memory, to lived experiences. Food is raw material: form, substance, taste. And among all the languages available to represent it, for this edition of TASTE we have chosen photography.

Only the camera lens could capture – through the images by Maison Racine, under the creative direction of Francesca Sarti – the tangibility of bread, the softness of cheese, the airiness of cocoa, the crispness of an apple, the sea-salt flavor of shellfish, the roundness of watermelon and the perfection of an egg.

It makes you want to reach out your hand, just as you would in front of a well-stocked pantry or refrigerator. These shots feature everyday foods: true, straightforward, natural, unpretentious. Not posed, but rather waiting to be sliced, cooked, and plated.

These everyday actions are distilled here into a kind of graphic interplay with the photograph – a mark, the word TASTE, at times stenciled, at times engraved, at times drawn. As if to say: eating is a creative, aesthetic, artisanal act. And cooking is like tailoring a bespoke garment. The finest fabric? The one woven by TASTE’s journey, with its stories, its producers, and its brands.